Internship Reports for Students

Preface

Getting practical knowledge in one of the major aims of MBA program. Department of business administration Bahauddin Zakariya university, Multan has followed policy of assigning different practical assignments to its students so a touch of real working environment can be given to the students apart from classroom studies ot widen their perrpective.



Marketing management is one of the core subjects of MBA-Ist gives an insight that have marketing concepts are applied in practical world. Therefore study of the subject is incomplete without observing in real working environment.

In this context, respectable, instructor Mr. Muhammad Rizwan has assigned us to study marketing concepts and their application at walls a separate division of LBPL.

This term report consists of two findings of the visit to Wall’s head office and information gathered form other senses we hope that the readers of this report will get valuable information about marketing management at Wall’s.


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Author: Mohammad

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