Introduction to Exports
To export media to sell in another country. This involves complex procedures, including the presentation and exchange of documents, both in the exporting country (where items must be sent / submitted) and the importing country (in these articles are to be discharged / delivery) . The documentation requirement arises due to the fact that the items are exported to be sold to someone who is thousands of miles away, speaking a different language, with different habits, preferences, currency and import regulations. In order to facilitate trade with other countries, certain sets of rules have been developed by the trading nations over the centuries, usually in foreign trade continues today. International trade is governed by regulations issued by the World Trade Organization (WTO).
There are six steps in Export Procedure, these are following.
1. Evaluate Your Export Potential
First analyze your company's potential competitive advantages abroad and then decide if you have the financial resources to support exports.
Analyze the pros and cons of expanding the market:
Identify factors for success in its domestic market and determine whether the same factors, such as brand or price, can be replicated in foreign markets. Explore the possibilities of expansion in the domestic market, whether or not to expand at all, or innovate with new products for the domestic market.
Research Your Competitive Advantages Abroad:
Compare the benefits of the product or service and inconvenience to those of competitors likely. Some questions to ask to determine the advantages and disadvantages are: Can you sell the product abroad without changing its shape or the way they are marketed? Can you sell the same product but for a different use? Should we change the product to be worthy of export? We must develop a new product aimed at foreign markets?
Determine Your Financial Resources:
Once competitive advantages and the pros and cons of market expansion are determined, determine financial resources to support exporting.
2. Country/Market Research
Countries must be evaluated for their receptiveness to trade and investment.
Evaluate The Demographic/Physical Environment
Look at the size of the population growth and density, changes in distribution, climate and urban and rural environment, transport and communication networks, and the use of electricity. A country with a growing population can be a good indicator, but we must also look at people's ability to purchase imports. If the capacity of the population is spread out to reach consumers will be very difficult. On the other hand, if the population is crowded into cities, reaching it will be easy, however, the costs of storage space in congested areas can be high.
Assess The Social/Cultural Environment
Research literacy rate and education, the health of the population, the existence of a middle class, language issues, and cultural. For example, if people can not read the labels, then imported products may have to rely on logos and symbols to create brand recognition and customer communications.
Analyze The Political Environment
Governments may be hostile to foreigners, foreign goods and foreign services. Understanding the stability of government attitudes to imports, attitudes toward their country, government involvement in business and commerce, and attitudes toward economic growth.
Understand The Economic Environment
Knowing these economic indicators: per capita GDP growth, balance of payments, currency convertibility and controls the inflation rate and savings rate. Real GDP growth is a good indicator of a country's openness to imports. You should also understand that the country has a balance of payments problem. If there is a problem, imports will not grow. Be careful if you can not get their income converted into U.S. dollars, and if inflation reduces the purchasing power abroad between order and the time it ends up paying. Some economic indicators suggest a high demand for a short period of time include a low savings rate, the trade deficit and reducing imports. In these cases, you can not count on long-term success in the country.
Collect Information About Market Access
Import barriers, ease of import process, the legal protection of patents and trademarks, laws on repatriation of profits and earnings, and regulations on wage labor by foreigners. Focus on the import process in a country. In countries like Italy, France, Brazil, India and China, who are hostile to imports, bureaucratic hassles and sometimes create costly delays for business.
Know Your Product's Potential
Understanding the characteristics of the consumer / needs, the availability of complementary products, and the availability of suitable sales and support staff. Identifying the needs of re-engineering. resize, re-packaging, and the change of material components.
3. Determine Entry Strategy and Pricing
Identify Likely End-User Price
You must decide on the price consumers are likely to pay for the product and work backwards to determine the price of your product to importers.
Determine Your Initial Goal In Exporting
Determine Your Price Based On The Following Criteria:
1. Channel Length:
Identify the length of channel marketing. If the path of the exporting company is large, for example, through an importer, wholesaler primary, secondary wholesaler and retailer for the customer, then the wholesale price should be lower than in the case of a short channel.
2. Market Demand:
How much demand is there for your product? Is there a huge emerging middle class and is able to buy your product? What are your competitors charge for this product and based on their attributes, you can charge a different price?Exporters interested should submit their bids for auction in sealed covers, which indicates the auction price for each product textile quota / category. Deposited in boxes located in a sealed bid on Textiles and Quotas Management (TQM) Address of EPB in Karachi, Lahore, Faisalabad, Sialkot and Multan. Tenderers are requested but the amount allocated to the maximum amount of 15 percent have less than a commercial lot, then the amount is allocated a commercial lot. The exporters have also gained market share at an auction, not entitled to any compensation if you decide to open a category for assignments in the first-come, first served (FCFS) basis thereafter. The amounts allocated to bidders in open auction by bidding in sealed envelopes as follows:
In case of delay in payment, the extension for the payment of the balance of 70 percent to 15 days are allowed to request in writing with a fine at a rate of five percent of balance of payments. New 15-day extension, if requested also may request in writing to the rate of 10 percent of the unpaid balance. Quota allocated through auction may be transferable. If you do not deposit the remaining amount of the bid within the stipulated time, money and serious 30 percent is lost.
To export media to sell in another country. This involves complex procedures, including the presentation and exchange of documents, both in the exporting country (where items must be sent / submitted) and the importing country (in these articles are to be discharged / delivery) . The documentation requirement arises due to the fact that the items are exported to be sold to someone who is thousands of miles away, speaking a different language, with different habits, preferences, currency and import regulations. In order to facilitate trade with other countries, certain sets of rules have been developed by the trading nations over the centuries, usually in foreign trade continues today. International trade is governed by regulations issued by the World Trade Organization (WTO).
There are six steps in Export Procedure, these are following.
1. Evaluate Your Export Potential
First analyze your company's potential competitive advantages abroad and then decide if you have the financial resources to support exports.
Analyze the pros and cons of expanding the market:
Identify factors for success in its domestic market and determine whether the same factors, such as brand or price, can be replicated in foreign markets. Explore the possibilities of expansion in the domestic market, whether or not to expand at all, or innovate with new products for the domestic market.
Research Your Competitive Advantages Abroad:
Compare the benefits of the product or service and inconvenience to those of competitors likely. Some questions to ask to determine the advantages and disadvantages are: Can you sell the product abroad without changing its shape or the way they are marketed? Can you sell the same product but for a different use? Should we change the product to be worthy of export? We must develop a new product aimed at foreign markets?
Determine Your Financial Resources:
Once competitive advantages and the pros and cons of market expansion are determined, determine financial resources to support exporting.
2. Country/Market Research
Countries must be evaluated for their receptiveness to trade and investment.
Evaluate The Demographic/Physical Environment
Look at the size of the population growth and density, changes in distribution, climate and urban and rural environment, transport and communication networks, and the use of electricity. A country with a growing population can be a good indicator, but we must also look at people's ability to purchase imports. If the capacity of the population is spread out to reach consumers will be very difficult. On the other hand, if the population is crowded into cities, reaching it will be easy, however, the costs of storage space in congested areas can be high.
Assess The Social/Cultural Environment
Research literacy rate and education, the health of the population, the existence of a middle class, language issues, and cultural. For example, if people can not read the labels, then imported products may have to rely on logos and symbols to create brand recognition and customer communications.
Analyze The Political Environment
Governments may be hostile to foreigners, foreign goods and foreign services. Understanding the stability of government attitudes to imports, attitudes toward their country, government involvement in business and commerce, and attitudes toward economic growth.
Understand The Economic Environment
Knowing these economic indicators: per capita GDP growth, balance of payments, currency convertibility and controls the inflation rate and savings rate. Real GDP growth is a good indicator of a country's openness to imports. You should also understand that the country has a balance of payments problem. If there is a problem, imports will not grow. Be careful if you can not get their income converted into U.S. dollars, and if inflation reduces the purchasing power abroad between order and the time it ends up paying. Some economic indicators suggest a high demand for a short period of time include a low savings rate, the trade deficit and reducing imports. In these cases, you can not count on long-term success in the country.
Collect Information About Market Access
Import barriers, ease of import process, the legal protection of patents and trademarks, laws on repatriation of profits and earnings, and regulations on wage labor by foreigners. Focus on the import process in a country. In countries like Italy, France, Brazil, India and China, who are hostile to imports, bureaucratic hassles and sometimes create costly delays for business.
Know Your Product's Potential
Understanding the characteristics of the consumer / needs, the availability of complementary products, and the availability of suitable sales and support staff. Identifying the needs of re-engineering. resize, re-packaging, and the change of material components.
3. Determine Entry Strategy and Pricing
Identify Likely End-User Price
You must decide on the price consumers are likely to pay for the product and work backwards to determine the price of your product to importers.
Determine Your Initial Goal In Exporting
Do you want a quick profit based on sales volume? Then the price of their product under. Want to create a quality image? Then consider the price of your product high. If your company wants to pursue a strategy of learning and long-term growth, then the low price of the product to a distributor or agent, who will teach you aspects of your new market
.Determine Your Price Based On The Following Criteria:
1. Channel Length:
Identify the length of channel marketing. If the path of the exporting company is large, for example, through an importer, wholesaler primary, secondary wholesaler and retailer for the customer, then the wholesale price should be lower than in the case of a short channel.
2. Market Demand:
How much demand is there for your product? Is there a huge emerging middle class and is able to buy your product? What are your competitors charge for this product and based on their attributes, you can charge a different price?Exporters interested should submit their bids for auction in sealed covers, which indicates the auction price for each product textile quota / category. Deposited in boxes located in a sealed bid on Textiles and Quotas Management (TQM) Address of EPB in Karachi, Lahore, Faisalabad, Sialkot and Multan. Tenderers are requested but the amount allocated to the maximum amount of 15 percent have less than a commercial lot, then the amount is allocated a commercial lot. The exporters have also gained market share at an auction, not entitled to any compensation if you decide to open a category for assignments in the first-come, first served (FCFS) basis thereafter. The amounts allocated to bidders in open auction by bidding in sealed envelopes as follows:
In case of delay in payment, the extension for the payment of the balance of 70 percent to 15 days are allowed to request in writing with a fine at a rate of five percent of balance of payments. New 15-day extension, if requested also may request in writing to the rate of 10 percent of the unpaid balance. Quota allocated through auction may be transferable. If you do not deposit the remaining amount of the bid within the stipulated time, money and serious 30 percent is lost.
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