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Sunday, June 06, 2010

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MKTI619 Internship Report-Marketing-UBL

MKTI619 Internship Report-Marketing-United Bank Limited

Executive Summary

This internship report consists of profile of the banking sector (industry), its origin, the functioning, how the banks are classified on the based on function, ownership etc and the trends being followed in the industry. Besides the above mentioned this report is focused on UBL and to be more precise it discusses the inner details of the bank situated at Shad Bagh Lahore. UBL’s origin and its setup in Pakistan are also discussed in the report.


UBL came to Pakistan and gave banking sector a new horizon. Today UBL has set front foot in the industry. As I did my internship at the UBL, as it is a sub branch therefore most backend tasks are done here. With a vision to be the leading organizations operating locally & internationally that provides the complete range of financial and marketing services to all segments less than one roof the bank started its operations from 1997.

The report further guides through the department and working of the general banking. The activities taking place in the bank, the various products of banking are discussed in the report. The workings of the different departments are done under one roof of UBL. The report is a very good description of what the UBL and its significance is.


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Author: Mohammad
Mohammad is the founder of STC Network which offers Web Services and Online Business Solutions to clients around the globe. Read More →

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